BIRCH is a speculative project that prompts people to question the problems with the system of recycling today. Imagining a potential future where recycling becomes such a necessity that unlivable government interventions become the only solution, BIRCH provides a view towards a different future. In doing so, it encourages people to consider alternative recycling solutions that can make the process fun and enjoyable.
The product itself is one such solution; a small-scale bio-reactor that allows users to transform PET and PU into PHA, a bio-plastic that degrades within months. It is a tool that consumers can use themselves to turn waste into product through a community focused process that is fun and rewarding.